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Corporate Social Responsibility & Sustainability in China

Corporate Social Responsibility in China

Shanghai GM's Drive To Green Campaign Concluded

September 18, 2008
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Environment

The six-and-a-half months Drive To Green – 2008 Green Venture Capital Program Campaign, jointly organized by Shanghai General Motors and China Environmental Protection Foundation, was concluded in Tsinghua University with Peking University's Haina team winning the championship.

The campaign, which began to collect green business programs on February 29, 2008, with environmental protection as the core evaluation criteria, is the first green business competition in China.

Altogether 367 items of work were collected, 193 being green venture capital programs and 174 being green creative ones, involving the development and utilization of new energy and new materials, the green economy, new technologies of environmental protection, and ecological controls.

Shanghai GM launched the Drive To Green strategy in January 2008, focusing on green products, green systems, and green responsibility, and aiming to bring more green automobiles of higher performance, lower energy consumption, and lower emissions to Chinese consumers via scientific and technological innovation.

Tags: ecology, emissions, energy efficiency, environmental protection, green business, innovation, Shanghai GM, venture capital

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