Cathay Pacific reports that the 2008 Corporate Social Responsibility Report produced by Cathay Pacific and sister airline Dragonair has achieved an A+ rating according to the Global Reporting Initiative guidelines.
The theme the 2008 report is "Continuity and Change", and it outlines the initiatives undertaken during the year despite the difficult operating environment.
The report covers in detail the Group's economic performance in 2008, with top management talking about the importance of CSR to the business success of Cathay Pacific and Dragonair. They recognise the value CSR brings, not only in terms of being aligned with the Cathay Pacific Group's core values, but also in helping the two airlines become more competitive, efficient and innovative in responding to the challenges of a changing economy.
Key highlights of the report include: expanded discussions on the group's stakeholder engagement exercise, with a commitment to undertaking regularly scheduled discussions with stakeholders on CSR issues; a detailed response on climate change, discussing the airlines' performance and its strategy for meeting the industry's emission reduction goals; a continued commitment to the safety of passengers and staff, as well as reporting on the airlines' enhanced safety management system; the airlines' investment in communities and staff, which outlines community projects inside and outside of Hong Kong, as well as ensuring that staff are provided with a motivating working environment; revamped performance tables with more in-depth environmental and social performance data.
The preparation of the report was coordinated by the Environmental Affairs Department at Cathay Pacific; and the airline says that the information contained in the report has been verified by an independent third-party auditor.
