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Corporate Social Responsibility & Sustainability in China

Corporate Social Responsibility in China

China Will Initiate Green Online Games Publication Program

July 29, 2009
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Health, Law & Order

Sun Shoushan, the deputy director of the General Administration of Press and Publication, has confirmed to local media that GAPP will initiate a program this year on green online game publication to guide the development of the games industry.

Sun said that GAPP would conduct research to work out a measure for the program which may be carried out in 2010 and help advance China's online games industry to a new stage featuring green online games in about five years.

Speaking of the development of the country's games industry, Sun stated that a breakthrough needs to be made in three areas to make China's online games industry grow bigger and stronger. He said that the first breakthrough should be made on thought, the second on market concept, and the third on themes of the games. Sun said that inner quality of games publications should be stressed to realize the healthy and sustainable development of China's national games industry.

According to Sun, GAPP will work closely with the Ministry of Public Security to push for the certification of players' identities to fight Internet addiction and to promote an inquiry system among parents.

Tags: GAPP, General Administration of Press and Publication, Health, Ministry of Public Security, network addiction, online games, teenagers

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